About the role
The marketing analytics team provides data-driven insights to guide marketing strategy and decisions. The analytics manager transforms data into actionable recommendations, owns campaign measurement, and develops forecasting models. This role also involves building dashboards and implementing new analytical capabilities.
Our summary of the posting; the original is on the Okta careers page.
What the posting requires
- Required
- Marketing attribution modeling
- Martech
- Tableau
- Statistical analysis
- Multi-touch measurement
- Database management
- Salesforce
- A/B testing
- Data hygiene
- Preferred
- AI/ML
- Google Analytics
- FiveTran
- SQL
- Python
- Predictive modeling
These tags are our reading of the posting. They can miss something; the original posting is the reference.