About the role
The Lyft Ads team builds a growing commerce media business connecting brands with consumers. The product marketing manager develops strategies for programmatic advertising solutions, manages partner relationships, and defines pricing and packaging for sales.
Our summary of the posting; the original is on the Lyft careers page.
What the posting requires
- Required
- DV360
- Analytical skills
- Business cases
- Revenue modeling
- Ad tech
- The Trade Desk
- Financial modeling
- Narrative development
- Amazon DSP
- Preferred
- Audience extension products
- Off-platform programmatic
- Location-based advertising
- Mobility data
- Contextual targeting
- First-party data
These tags are our reading of the posting. They can miss something; the original posting is the reference.