About the role
The marketing operations team oversees the technology and workflows that drive lead generation and sales. This position involves refining marketing automation, data movement, and lead progression to ensure timely and accurate lead delivery. The engineer collaborates with other departments to enhance lead quality and conversion effectiveness.
Our summary of the posting; the original is on the Klaviyo careers page.
What the posting requires
- Required
- Marketing automation platform
- CRM
- Funnel metrics
- Workflows
- Data flow
- Handoff metrics
- Lifecycle stages
- GTM systems
- Conversion rates
- Preferred
- Lead scoring
- Audience creation
- Funnel performance monitoring
- System integrations
- Marketing technology stack
- Configuration
These tags are our reading of the posting. They can miss something; the original posting is the reference.