About the role
The team supports the growth of League of Legends by developing player acquisition and engagement strategies. The role involves identifying key player segments, creating targeted marketing programs, and analyzing campaign performance to drive measurable business impact.
Our summary of the posting; the original is on the Riot Games careers page.
What the posting requires
- Required
- Data-informed
- Audience segmentation
- Cross-functional collaboration
- Analytical
- Marketing technology
- Strategic thinking
- Marketing strategy
- Customer lifecycle management
- Integrated marketing
- Preferred
- Growth strategy
- Player segmentation
- Campaign strategy
- Executable plans
- Campaign performance
- Player understanding
These tags are our reading of the posting. They can miss something; the original posting is the reference.