About the role
The team builds the paid media strategy for Nu in the US. The specialist proposes, builds, and measures media campaigns across various channels. This role establishes foundational media infrastructure and works to optimize campaign performance for efficient growth.
Our summary of the posting; the original is on the Nubank careers page.
What the posting requires
- Required
- TV
- ROI
- Measurement infrastructure
- Audience targeting
- Benchmarking
- Strategic Acumen
- Analytical Ability
- Marketing Knowledge
- Preferred
- E-commerce
- Mobile app install
- Mobile app
- Mobile conversion
- Financial services
- Mobile measurement
These tags are our reading of the posting. They can miss something; the original posting is the reference.