About the role
The team is building a new business to help companies license data for AI model training. The marketing lead develops strategy, identifies audiences and channels, and executes initial campaigns to generate pipeline and revenue. This role involves hands-on execution and collaboration across departments.
Our summary of the posting; the original is on the Handshake careers page.
What the posting requires
- Required
- Funnel math
- Data analysis
- SQL
- Experiment design
- Growth tools
- Workflow automation
- APIs
- Channel strategy
- Audience identification
- Preferred
- Scripting
- Founder marketing
- Smb marketing
- Marketplace acquisition
- Referral programs
- Complex sales
These tags are our reading of the posting. They can miss something; the original posting is the reference.