About the role
The direct mail team manages the company's primary member acquisition channel. The specialist in this role oversees all aspects of direct mail campaigns, including testing, vendor relationships, and cost tracking. This position focuses on improving campaign performance and building data infrastructure for future automation.
Our summary of the posting; the original is on the Twin Health careers page.
What the posting requires
- Required
- CRM
- A/B testing
- Data concepts
- AI
- Salesforce
- Statistical significance
- Claude
- Marketing automation
- Sample size
- Preferred
- Lifecycle marketing
- SQL
- Cadence marketing
- Triggered marketing
- Regulated industry
- Healthcare
These tags are our reading of the posting. They can miss something; the original posting is the reference.